Period! Magazine goes international
Can a tampon get lost inside me? Menstrual synchrony: fact or fiction? Sex while menstruating: a good idea? Heavy bleeding: when is a lot, too much? How to use a menstrual cup? Do tampons really contain toxins? Which actress was the first person to say the word ‘period’ on TV?
The Dutch edition of Period! Magazine was a world’s first. A feel-good magazine for menstrual off-days? That has never been seen before. A year after the launch of www.period.nl, now there’s an international edition as well: www.period.media. It has the same formula and colourful looks, and the same mix of entertainment and information, but all posts are in English. After Holland and Flanders, this Dutch export product is now reaching out to the rest of the world.
Period! is the initiative of Dutch editor/journalist Paula Kragten. She wondered why every possible topic has its own magazine, except the one and only thing that all women have in common. Nowadays, women menstruate ten times as much as they did a few centuries ago. In total, they’re on their periods for six years of their lives and have to deal with the subject for about forty years. And also should be ashamed of it?!
Period! attracts visitors of all ages. Young girls looking for education and information. Women who are familiar with menstruation, but who’d like to read something different about it. Women in the (pre)menopause with daughters who are about to get their first periods. The numbers of site visitors, followers on Twitter and page likes on Facebook are growing rapidly. The search function on the site is used extensively. The involvement is huge. Quite an accomplishment for a magazine that’s all about menstruation.
Dutch media about Period!
‘Three reasons why Period! is a success: it’s online, feel-good and not too medical’ – magazine guru Rob van Vuure in newspaper De Volkskrant
‘World’s first: a magazine about menstruation’ – Lindanieuws.nl on Twitter
‘Period! is like chocolate for menstruating women, a moment of relaxation’ – Belgian newspapers Het Nieuwsblad, Gazet van Antwerpen and Het Belang van Limburg
‘It may be not the first thing that comes to mind when surfing the internet, but Period! turns out to be a true hit’ – Vrouwblog.nl
‘I immediately sent the URL to my daughters. Period! is a rare combination of education and entertainment’ – Vrouwonline.nl